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Introduction: If you’re a small business owner or digital marketer in Malaysia and want to start Facebook advertising, your first question might be: “How do I get Ads Manager on Facebook?” Good news — it’s completely free and easy to access if you follow the right steps. In this guide from KaloDiary.com, we’ll show you […]

Introduction: Thinking of running Facebook Ads but unsure if they actually work? You’re not alone. Many Malaysian entrepreneurs and small business owners ask the same question: Do Facebook Ads really work in 2025? Short answer: Yes — if done right. In this blog, the experts at KaloDiary break down how Facebook Ads work, real use

Introduction: Want more leads and customers through Facebook and Instagram?You’ve probably heard about “Meta Ads” — but what exactly are they? And how can they help your Malaysian business grow? In this guide by KaloDiary, we’ll explain everything about Meta advertising: what it is, how it works, and why it’s one of the most powerful

Looking to grow your business online? Whether you’re a small startup or an established company in Malaysia, learning how to advertise your business effectively can make or break your brand in 2025. With more than 33 million Malaysians using the internet and social media actively, online marketing isn’t optional—it’s essential. In this blog post, we’ll

Introduction If you’re new to Facebook advertising, the first question is usually: “Where is Ads Manager on Facebook?” Whether you’re a business owner, marketer, or freelancer, Ads Manager is where all your ad campaigns live. In this guide, we’ll show you exactly how to find it on both desktop and mobile—fast and easy. How to

how-to-set-up-a-facebook-business-page   In today’s digital world, every business — small or large — needs a strong online presence. A Facebook Business Page is one of the best free tools to showcase your brand, connect with customers, and run ads that drive results. Whether you’re starting a new business or growing a side hustle, this guide

In today’s fast-paced digital world, standing out on social media is essential for business growth. Without an effective Meta marketing strategy, even the most compelling brands struggle to reach their ideal audience. This was the challenge faced by Kalo Diary, a dynamic digital marketing agency aiming to expand its reach and generate high-quality leads across

In Malaysia’s fast-paced fashion retail industry, visibility and customer acquisition depend heavily on social media — especially Facebook and Instagram. That’s exactly where UrbanWears, a homegrown fashion brand, found themselves struggling. Despite offering trendy and affordable clothing, their Meta Ads were underperforming, leading to wasted budget and inconsistent sales. That’s when they approached Kalo Diary

To drive online sales and brand visibility for TrendHive, a fast-growing Malaysian fashion retailer, Kalo Diary implemented a data-driven Meta (Facebook & Instagram) marketing strategy. The goal was clear: build a scalable paid ads funnel that drives consistent conversions at a high return on ad spend (ROAS). Here’s a breakdown of how we did it.

Kalo Diary was approached by a fast-growing local Malaysian brand with one clear goal: increase sales and brand visibility online. While they had solid products and a loyal customer base, their Meta Ads setup was inconsistent, their creatives were underperforming, and their targeting wasn’t delivering results. That’s where we stepped in. Our client had the